MMSL is the Manosphere Root Beer Part Two

Comment on Why Relationship Momentum Matters. As you read, watch everything play out exactly as you would expect… assuming the genders were reversed.

Audrey:  I recently ‘guarded’ my husband from a friend in the midst of going through a divorce. I’ve known her for years because our kids are friends. My husband casually mentioned that he was sending her some research on an item she was buying. I asked why, and he said that she’d emailed to ask him for help making a selection.

Pardon me? She approached HIM and not ME? Me, I’d have nicely told her to research it herself (lots of online info, library has Consumers Report, etc.). My life is busy enough. I don’t do homework for those who should be able to help themselves. I had to point out to him that she was playing the damsel in distress and that he was buying it. He was completely taken aback and pointed out that he was just trying to help as he would anyone. I told him that I knew there was nothing wrong with what HE did, but would he mind her estranged hubby calling me up and asking me to come over and help him with something I’m better at, such as picking paint colours or furniture for his new digs? He paused. And then the lights went on and he saw what I was seeing.

I asked if he thought this woman with a master’s degree was really incapable of reviewing ratings on her own, or did he think it served her purposes better to play the victim and have other men do things for her. After all, other women’s husbands are safe since they can’t even expect a ‘perk’ for doing it. She just touches their arms, flatters them by saying how good they are at these things and how much she appreciates the help. You know, the stuff that many wives forget to do since busy spouses tend to take each other for granted over the years.

He went from thinking I was nuts to being irked about potentially being played. I think it’s safe to assume that she won’t be getting any more help from MY man. Besides, Miss I’m So Lost Since Hubby Left has three strapping sons at home, all well over six feet. If she really needs a man to do things, she needs to tap one of the walking appetites that lives with her.

What amused me the most was how THRILLED my husband was to have me ‘guard’ him. Seriously, he was all puffed up about it. I earned big points there and I wasn’t even trying to. LOL

Athol:  Audrey’s completely correct response reads exactly like we teach a husband to do when someone starts honing in on their wife. There needs to be a word for female cockblocking.


I realize probably a minority of my readers and certainly a decent number of other manosphere types think I’ve lost my mind and/or sold out with the new book. Sure it’s a softer approach, but the truth is I see the exact same issues playing out over and over in both sexes. 90% of the wives on the MMSL forum are the female version of Betaized Nice Guys. Too patient, too submissive, too frightened to stand up for themselves, no inner game, endlessly orbiting and sexually frustrated.

The overwhelming majority of my advice applies just as well to women as it does to men.

Get to the gym, get in shape. Dress well. Don’t allow yourself to be mistreated or taken advantage of. Be kind and affectionate, but only if you’re being treated with basic respect. Get good at something. Ask for the sex you what. Be loyal, but also be prepared to walk if the relationship is a disaster. Play up your sexuality and gender. Instigate, isolate, escalate.

I won’t lie and say the extra money isn’t nice and that the book isn’t more commercial. Of course I wanted to make money and sell more books. Duh.

But we gotta make Red Pill women, or it’s going to get very lonely for all the Red Pill men the manosphere is making.

This isn’t anything new. I wrote Why MMSL Is The Manosphere’s Root Beer nearly two years ago. I’m playing a long game here.

When a Blue Pill Nice Guy with a serious relationship problem comes stumbling into the Manosphere looking for answers, he comes with a pro-female mindset. After coming across variants of “All women are devious whores!” a few dozen times – something possible in the comments of a single post on some blogs – he can easily become repulsed and move on in his search for truth. Then we call him a Mangina for good measure. We do this because insults make other people listen better and consider our viewpoint.

Likewise, sympathetic women reading the same venom quickly become unsympathetic women. At some point we’re going to want some things to go to a vote and there are more women than men that can vote. Therefore we need the support of women to at least some degree.

So I see my role in the Manosphere as a diplomatic outpost. Some people start here and then explore the rest of the Manosphere. Some people start elsewhere in the Manosphere and get directed here after being jilted by what they first discover. Me being happily married, having a great sex life and generally being a quirky Vulcan makes MMSL taste like… root beer.

So watch the video, it’s a classic.

If other bloggers want review copies, let me know where to send them.

Transparent 3Dcover for website ad

Why Relationship Momentum Matters

Okay…. lets assume your relationship is basically good, but you’ve made a misstep with a mate guarding fail. You know it, she knows it. You know she knows it and she knows, you know it. And… well… let’s just say it’s obvious.

And no sex happened, clothes all stayed on, it’s just one of the those things where “nothing happened”, but your stomach feels like you swallowed four lemons and a giant bag of Pop Rocks. That’s your sign that mate guarding should have happened.

So nothing happened, but you still have to address it somehow though. You can’t simply let it just slide.

Here’s the big picture concern.

Right now your relationship is GOOD. Let’s say that you’re at the 90 mark out of 100. A really good relationship.

But relationships also have momentum. What’s happening now is that a small negative event has happened. You failed to mate guard, some dude got isolated face time with her, or you stood around doing nothing while he hit on her in front of you.

As a result your relationship dropped from a 90 to 87. Which is still a GOOD relationship. But the momentum has started DOWN.

If this situation keeps going on unchecked, you’re going to get a slow but stead string of small negative events, -1, -2, -1, -2, -1, -3…. yada yada yada. There’s another isolation event with Mr. Studly, there’s a mildly naughty text, there’s playful looking over, come out to the club…. yada yada yada.

Then one day a few months down the line, your relationship is DOWN to a 47 and Mr.Studly has worked himself UP to a 54. Then things start getting really awkward.

Would your wife cheat on you today? NO. No way in hell. Because your relationship is GOOD. But left unchecked, your relationship will continue it’s downward momentum.

So it sounds like I’m over reacting here, but I take downward relationship momentum *very* seriously. In fact I’d almost be more comfortable learning your relationship was at 20 and heading up to 25, rather than 90 dropping to 87. The relationship momentum will tend to hold in both cases.

If it all gets nipped in the bud *now*, you’ll save each other an amazing degree of pain and grief.

So even in a GOOD relationship, with a GOOD wife, you still have to pay attention and be willing to step in and say something when a line is crossed. Either to her, or him, or both. That’s how your relationship stays GOOD.

And of course the same applies the other way around…

Explaining The “In Her Or On Her” Rule

Forum issue…. spent a long time triaging this case and everything went back to the husband having a porn/Internet addiction. As in we figured out the exact month everything started falling apart being when they first had cable Internet installed. Literally a bright motivated guy one month and starting to flunk out of college the next. Then over a decade of unemployment and underemployment after that. Her carrying about 80% of the income load while he stayed home and jerked off to porn. Long story short, I gave her a full and complete triage experience, she unleashed “Option A or B” on him, he went for Option A.

Which brings us to this post. One of my suggestions that was part of Option A was to adopt the “In her or on her” rule. Meaning where his semen ends up. i.e. no jerking off to porn, if he’s having an orgasm, it’s with her in some way shape or form. Don’t care where he comes, just as long as it’s with her.

Then comes the hamstring questions. What if she’s not available, or doesn’t want to? Or other reason to get around the rule. Squeaky squeak squeakum.

My response…

(1) He’s the addict, so anything he says isn’t reasonable or valid related to the addiction.

(2) He’s allowing himself to have his brain be rewired to experience her as the outlet for his sexuality.

(3) Given long enough (months) doing (2) will make his brain eroticize her to him. Just like he’s conditioned himself to particular porn to be a turn-on, now he’s conditioning himself to be turned-on by her. Yes that’s “artificial”, but it will feel completely real when it’s done.

(4) Like any form of hunger, the longer it goes between feedings, the greater his desire to be fed. So if she is unavailable (work) or unwilling (I expect somewhat rarely), all that does is make him more interested in her and more attracted to her. If he routinely masturbates without her, then he basically messes up the entire program. The orgasming without her is the entire problem.

(5) What he’ll come to learn is that 99% of eroticism lies in the feeling of being turned-on. After he orgasms, it’s over. It seems very counter intuitive I know, but he’ll actually find a more satisfying sexual experience on the other side of this process. It’s really not robbing him of anything.

(6) Without the endless dopamine chasing of the porn/Internet addiction, he’ll find greater personal focus in his life as a whole. He’ll think better. Perform better. This is a real addiction he’s been facing and it’s terribly draining on him.

(7) Monogamy isn’t exactly easy. It’s not for me. I’m a higher desire person than Jennifer, but it’s the experience of being turned-on that’s the most enjoyable thing. By a conscious focus limiting myself to her, it actually is sexually frustrating in a positive sense. Much of Oneitis is simply a biological response to sexual frustration coupled with an emotional focus on a single woman. As long as she is a basically good wife, it’s pretty freaking enjoyable.

Or in other words, the “in you or on you” rule may seem like a gimmick, and to an extent it is. But it’s also going to work to make him find her more sexually attractive and help him fall in love with her again.

And even if the process to make that happen is artificial, the feelings he’ll experience as a result of it will be real.

The caveat to all this being that she’s actually into him. She’s been a total Nice Girl slaving away supporting him and being sexually cut off by him. She wants to lay him like tile.

Jennifer:  This can also be a lot of fun for her. We don’t often skip nights but the positive change in Athol’s attention toward me is noticeable the longer it goes since the last time we had sex. It’s nice to be the focus of that level of desire. Now if a girl was mildly evil…

Framing the Official Relationship History

The half of the couple who is in charge, is the one who gets to take the official meeting minutes of the relationship. As long as the relationship is going well, this isn’t a concern because the official meeting minutes reflect the happy harmony of the relationship.

But on the rare occasions the relationship has some minor points of interpersonal discussion, requiring greater thought as to the structural situations in which the happy couple periodically finds itself at sub-optimal levels of unification on a temporary issue, the official meeting minutes of the relationship, become an important resource to clarify the memories of prior statements of mutual agreement, to the appropriate course of action for exactly the circumstances in which discussion wishes to take place and as the matter has already been settled before the present point of time, this entire debate amounts to a potentially offensive reopening of a closed matter, as the expectation remains that talks made in good faith will be honored and not discarded on a whim, especially when additional plans have already been made with outside parties and costs borne predicated on the original agreement, thus it remains not only a reasonable expectation that the plans of action unfolds as mutually intended and agreed upon, it is in fact going to be damaging to attempt to not proceed and therefore is doubly justified as the only possible thing to do at present.

Or perhaps put more plainly…

“We’ve already talked about this. You agreed that I could have a weekend away with the girls, you can’t change your mind on me now, I’ve already got plane tickets and booked the hotel.”

“I didn’t think you were going to Vegas though, you said it was the beach house.”

“What? No! You agreed that I could have a weekend away with the girls. The beach house was only one idea of a possible place. We decided on Vegas as a group after that.”

“I don’t think that’s how it happened, you said the beach house.”

“Okay, well now we have this problem again where you can’t remember conversations we’ve had. You don’t pay attention. I have to remember everything, and I clearly remember that you agreed I could have a weekend away with the girls.”

As you can see, if she controls the official meeting minutes of the relationship, she gets to be the one that remembers the relationship correctly. Which means she controls the entire frame of the relationship history. Which means if she’s fallen out of love with you, your entire relationship will be rewritten to frame you as some loser she was putting up with and her as the long suffering spouse. Thus explaining, when driven to the breaking point, the need to seek solace in the arms of another.

This mind control tactic is called Gaslighting.  And yes of course men can do the same thing to women too. I’ve seen victims of both sexes come stumbling onto the forum with having experienced Cardassian levels of mental conditioning.


If there is a patron saint of hamster, it’s Sir Humphrey…

Jennifer:  It’s nice to be Athol’s editor and ensure his postings are officially official.


Common Warning Signs Women Give of a Relationship Decline

Actually that’s a trick post title, there aren’t any common warning signs, there’s only one.

The sex starts to go away.

That’s it. That’s all you have to go on. You can fairly safely ignore all the words coming out of her mouth about the state of the relationship and simply focus on whether or not the sex is crappy/gone, or hot/frequent.

Marriage is always a sexual relationship. It can be a good sexual relationship, or a bad sexual relationship, but it’s always a sexual relationship. So if the sex is bad, your relationship is bad.

Unless you can point to clear reasons as to why sex isn’t happening, like she’s totally exhausted with breastfeeding a newborn, or her exam finals are stressing her out like crazy, or her parents are staying over and the walls are paper-thin, then you have a relationship problem happening. Note in all those things I suggested, they can all resolve and sex can bounce back. The newborn can get bigger. The exams are over. Her parents go back home. The sex comes back.

But if there is no bouncing back and your sex life is just crappy…  you’re in a bad relationship.

Any time someone says *everything* is going great about their relationship, except the sex, it’s a crock of shit. The relationship is a sexual relationship and the sex is bad so it’s a bad sexual relationship. Plus if you’re in a bad sexual relationship, so is your wife, so the clock may be ticking on a lot worse than simply you having to jerk off in the shower.

If this is all news to you and you want a good sexual relationship, you gotta buy the MMSL Primer and get the whole story.